Hong Kong’s Swire Properties and Thailand’s City Realty unveil Upper House branded residences in Bangkok
Toby Smith, chief commercial officer of Swire Hotels, defines the Bangkok job as “a milestone that declares a new chapter” for the label. “It expands Upper House’s prize-winning hospitality right into residential living and establishes the stage for our next phase of international expansion,” he includes.
Building and construction is readied to start in April 2025, with finalization targeted for 2030.
The style of the project will be led by Foster + Allies (Thailand) Ltd., while Bangkok-based PLandscape will be the landscape developer.
Upper House Residences Bangkok will certainly comprise a 52-storey tower with 156 units. Interiors will be designed by BAR Studio, while wellness amenities are going to be established in collaboration with global expert GOCO.
Found on the city’s prestigious Wireless Roadway, the two freehold residential towers are within walking distance of five-star hotels, premier shopping places, foreign academies, and consular offices. They will also offer scenic sights of Lumphini and Benjakitti parks.
The Wireless Residences by Upper House, a 71-storey tower with 239 units, will certainly present interiors by PIA Interior and front-of-house solutions managed by Upper House.
Presented in 2008 less than Swire Hotels, the Upper House brand name has actually become synonymous with polished style, outstanding service, and understated luxury. Its move into branded homes represents a landmark in the advancement of the brand name– and a statement of confidence in Bangkok’s expanding allure as a worldwide luxury hub.
Swire Hotels presently operates 6 Upper House properties throughout Hong Kong, Mainland China and the United States, including hotels in Hong Kong, Chengdu and Shanghai– the last mentioned 2 rebranded from The Temple Home and The Middle House as section of a combined global brand identity. Five additional Upper House hotels are under enhancement in cities across China and Japan.
With its blend of first-rate design, freehold ownership and bespoke hospitality, Upper House Residences Bangkok and The Wireless Residences by Upper House are poised to redefine luxury living in the Thai capital– putting a new benchmark for branded houses in Southeast Asia.
City Dynamic co-managing director Thomas Woolsey says the collaboration builds on Swire Properties’ legacy of landmark residential projects such as Opus Hong Kong and Eden Singapore. “This exciting project offers buyers the opportunity to own the next masterpiece in Swire’s portfolio,” he claims.
City Dynamic– a 60:40 joint venture between Thai real estate developer City Realty and Hong Kong’s Swire Properties– has released Upper House Residences Bangkok and The Wireless Residences by Upper House. The start marks the launching of the world’s very first Upper House-branded residences, prolonging the renowned hospitality tag into the world of luxury residence living.
